
This is a general thing in the social network. Suddenly, the post got a bigger reach as some part of Gregory audience saw this post in their feed. They tagged user gregory velvet and he left a comment. If you can share the spotlight and tag others - do it every time. It’s good for all the businesses involved: each gets additional exposure and leads to more discovery as if someone is looking through Instagram for a wedding DJ, they are probably also looking for a photographer and a lot of other related staff. A photo of the reception, for example, could potentially tag a DJ, wedding photographer, and wedding ceremony staff tagged all in the same photo.

This strategy also applies to other brand and real business accounts.įor example, if you’re a wedding photographer, a best practice is to tag the vendors from a wedding in your photos. Their followers (some of who likely have similar interests) will see the post, and discover your studio. It will populate into all of their tagged feeds. You can also post a story with a short review of this studio and tag it. If you own a fitness studio and you take a group shot after a Zumba class, tag every single one of those people in the photo. If the users enjoy your content, you’re making them share it with their friends which tap real likes too.Īnother way to be discovered by real people who aren’t following you is to tag relevant accounts so that you show up in their tagged feed. Humor – Breaking up the monotony with things that are funny.Mental Tests – Quizzes, trivia, and brain-teasers.Entertainment News – Celebrity-focused photos, stories, gossip and other content.Opinions – Strong, thought-provoking perspectives on a particular topic or reviews.Įntertaining: Content that allows your audience to pass its time in an emotionally fulfilling way.Personal Stories – Anecdotes about someone’s life to create feelings of empathy.Inspiring Imagery – Fashion, food, homes, gardens and travel photos/videos.Inspirational: Content that urges and uplifts your audience, filling them with emotional spirit. Reviews – Overviews of products or services to help with purchase decisions.
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Tutorials – Teaching materials in the form of a series of photos or instructional videos.
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How-to Guides – Step-by-step manuals on how to accomplish something.Shared Content – Interesting articles, stories other relevant content from around the WebĮducational: Content that teaches your audience how to do something specific.

